Jimbaran is an appealing fishing town and tourist destination which is always a delightful place to visit. Not too long ago, the locality was nothing more than a sleepy fishing village which only contained a few residents. Today by contrast, the hand of globalisation has transformed this idyllic haven into a popular visitor attraction that has still retained its rustic charm.

There is no doubt that Jimbaran’s beach is one of its strongest points, with powder-soft sands and gentle waves enveloped by the balmy tropical climate. Swimming here is an excellent option as the environs are considered to be a secure environment for the aquatic pastime. A local attraction is the breathtaking sunsets which may be enjoyed here, perhaps with a refreshing tropical cocktail drink in hand.

Naturally, no excursion to this town would be complete without visiting the local fish market. Many of Bali’s exclusive restaurants purchase their seafood requirements at this market, which offers an amazing selection of fish and crustaceans freshly caught and ripe for cooking. To observe the catch of the day, it is best to arrive early in the morning when the bounty of the ocean is brought in.

The quaint Jimbaran town is an attraction in itself with its multitude of small streets and alleyways. A typical traditional Balinese enclave, this appealing town is a delightful place for a leisurely stroll. The residents are pleasant and welcoming, which adds much to the lure of this charming locality.

One of the town’s key attractions is its splendid array of seafood restaurants, which draws the attention of many visitors. The seafood is very fresh indeed as typically you will have the opportunity to select your own meal from the fish, shrimp, crab, squid, lobster and other oceanic creatures in the extensive selection featured within the tanks of each restaurant.

Surfing is a popular activity here, where you will find excellent conditions. To indulge in this exciting water pursuit, you must hire a boat and travel a short distance to the surf breaks, which will provide exemplary surfing conditions to hang ten in style without wiping out (much).

Those heading to the region and looking for a beach resort in Bali from which to set off on excursions to this enchanting island paradise can consider Westin Resort Nusa Dua Bali. This hotel in Nusa Dua features a range of contemporary comforts and lets you enjoy the very best the island has to offer.

Uditha Dharmawardhane is a travel writer who writes under the pen name Roland Lefevre. He specializes in creating features on leisure as well as business travel destinations across the globe. Google+